Insights for commercial decisions in industrial decarbonisation

A practical framework for assessing the customer, project dependencies and next commercial step before an opportunity enters your active pipeline. Qualifying a CCUS commercial opportunity A project announcement can be a useful starting point for business development. To decide whether it belongs in your active pipeline, build a clearer picture of the customer, the stage

Questions to clarify industrial demand, buying requirements and delivery relationships when assessing a hydrogen opportunity. Starting hydrogen market development with the customer When assessing a hydrogen market, begin with a specific customer application. A broad view of the sector can identify areas of interest, but an actionable commercial plan needs a clearer understanding of who

How to assess the fit of a funding call before committing to application preparation or consortium development. Screening industrial decarbonisation funding opportunities Finding a relevant funding call is the start of an assessment. Before committing to an application, establish whether the opportunity fits the organisation, project stage and work that needs to be funded. Read

A focused approach to choosing target markets, identifying the right partners and defining the first commercial actions. Planning entry into the UK or Asia Pacific energy market A market-entry plan should connect a defined customer need with a practical route to engagement. Start by deciding which application and customer segment are most relevant to your